Marketing Specialist
Warszawa, MZ, PL
Edgewell is not just a company, but a vibrant global community of 6,800 visionaries, doers, and makers. Our family of over 25 personal care brands serves people in more than 50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value of People First guiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.
Job Description
Position Summary
As a Marketing Specialist you will support brand growth and consumer engagement through operational & strategic marketing initiatives. You will assist in executing campaigns, analyzing market trends, and collaborating with cross-functional teams to drive product visibility and performance.
Universal Accountabilities
- Support the development of engaging in-store programs that drive shopper interest and boost sales across multiple segments.
- Coordinate and execute promotional and merchandising activities, ensuring efficiency, best practice implementation, and post-activity analysis.
- Prepare customer and shopper marketing materials aligned with briefs and brand strategy.
- Manage POS and trade marketing materials, focusing on cost optimization, quality improvement, and compliance with purchasing policies.
- Maintain and improve the trade and training materials database.
- Collaborate with external agencies (ATL, BTL, PR), retailers, distributors, and internal teams (sales, marketing, demand planning, finance, customer service, procurement).
- Monitor and share insights on competitors, retail environments, and consumer behavior.
- Support sales teams with marketing project coordination and provide necessary materials and guidelines.
- Deliver actionable data analysis.
- Track key performance indicators (KPIs) and recommend corrective actions.
- Assist Senior Brand Manager with various business initiatives.
Required Skills and Experience
- Diploma or degree in a Marketing or Business-related subject.
- Marketing experience, preferably in FMCG.
- Ability to manage timelines and support cross-functional projects.
- Understanding of shopper behavior and in-store dynamics.
- Experience in working close with sales in major trade channels dealing with marketing agencies (ATL, BTL, data providers eg. Nielsen).
- Interest in FMCG business drivers and brand development.
- Eagerness to learn, contribute ideas, and grow professionally.
Competencies
- Proactive/self-starter
- Team worker
- Strong analytical skills
- Good communication skills
- Good Market & Commercial understanding
- Creativity & ability to think “out of the box”
- Open mind/willingness to learn
- Fluent English and Polish (written and oral)
Working Relationships
Reports to Senior Brand Manager
No direct reports
Key stakeholders: Marketing Director, Brand Team, Commercial Team, Business Finance, Demand Planning
Job Tools
Microsoft Office Applications
Work Environment
Office based
Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that’s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.
