Share this Job

Social Manager

Location: 

Shelton, CT, US

Req ID:  789
Job Type: 

We are a global team of 6000 visionaries, doers, and makers. Our portfolio of over 25 brands touches lives in more than 50 countries. Together, we reimagine good mornings and endless summers, beauty and bonding, confidence and determination.

 

 

Position Summary:

Passionate about using social media to shape and grow the brand. Ability to blend creativity, social media instincts and data to produce content. Ideal candidate is highly-motivated and strategic who will expand, entertain and engage with Bulldog communities on social platforms. Responsible for managing all aspects of a brand’s social media strategy, increasing brand reach and engagement. Requires excellent communication skills, strong writing experience, an understanding of various platforms, analytics and tools. Creativity, curiosity, entrepreneurial spirit and strength working in cross-functional teams are a must.

Accountabilities

  • Understand overall business objectives and translate them into actionable social media strategies and content planning
  • Own the brand voice on social platforms and help position Bulldog as a recognized brand; grow, manage and engage with social communities
  • Create, plan, schedule, and post timely, dynamic, unique, and interactive social content that tells stories and compels action
  • Monitor, measure and analyze social campaign performance and KPIs; leverage insights to make data-based decisions, optimize strategy and tactics and report out on weekly and monthly social performance reports
  • Stay current with social platform technology, reporting tools, trends, audience development and best practices in an effort to develop innovative ways to connect
  • Discover, recruit, and cultivate long lasting relationships with influencer talent for collaborations and new content
  • Communicate insights from the social community to help inform other relevant stakeholders
  • Establish appropriate tracking and KPIs for key organic social platforms.
  • Proactively join conversations and build relationships on organic earned social media and paid influencer media as needed
  • Recommend and help implement required internal tools needed for brand to succeed in Social media

Required Education, Skills and Experience

  • Bachelor’s Degree; preferably in Marketing or Communications related degree
  • At least 5 years’ experience working in a fast-paced social media environment with content creation responsibilities

Desirable Education, Skills and Experience

  • Specializes in community engagement, social strategy, and data insights
  • Experience storytelling via conversational writing and visual communication
  • Skilled in social media comprehension and execution across multiple social platforms
  • Possess excellent judgement and verbal/written communication skills
  • Ability to work quickly and juggle multiple tasks during a typical work day
  • Ability to shape content at various stages of development
  • Highly skilled in interpreting and applying data to decision making
  • Appreciation and understanding of popular culture that contributes to an understanding of brand’s social media followers
  • Advanced knowledge of the latest social media and tech trends
  • Experience articulating social strategy in meeting settings

#LI-JM1

*CB*

Edgewell is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.

 

 


Nearest Major Market: Bridgeport
Nearest Secondary Market: Danbury