Head of Iberia, Business Development
Madrid, MD, ES
Edgewell is not just a company, but a vibrant global community of 6,800 visionaries, doers, and makers. Our family of over 25 personal care brands serves people in more than 50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value of People First guiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.
For the Head of Iberia, Business Development role we are looking for an experienced and results-oriented Manager to lead and grow our business in Iberia, made of 1) a Distributor Model for our Branded Business (Wilkinson Sword, Hawaiian Tropic, Bulldog) and 2) a direct management of our Private Label business partnering with Iberia customers. This role is critical in driving market share, revenue growth, and brand visibility by managing and optimizing distributor and customers relationships and overall Go To Market strategy.
The ideal candidate will be a strategic thinker with strong leadership capabilities, a deep understanding of the Iberia markets, and a proven track record in managing distributor networks and Key Accounts.
Universal Accountabilities
Distributor Management
- Lead a Business Manager in nurturing strong relationships with existing distributors.
- Identify, evaluate, and onboard new distributors to enhance market coverage and capabilities.
- Serve as the main point of contact for distributors, offering strategic guidance, performance support, and issue resolution.
Customer Management
- Lead a Key Account Manager in charge of Private Label business with Spanish and Portuguese customers
- Collaborate with the Edgewell Custom Brand team in developing projects and activities for the Private Label business.
Strategic Market Planning
- Develop and implement a strategic business plan for Spain and Portugal, aligning with Edgewell’s objectives.
- Analyse market trends, competitor activities, and customer behaviours to identify growth opportunities.
- Create tailored strategies to optimize distributor performance and achieve market penetration.
Sales and Revenue Growth
- Define and monitor sales targets for distributors, ensuring alignment with company objectives.
- Collaborate with distributors to develop and execute Joint Business Plan with marketing campaigns and sales initiatives.
- Drive execution of product launches, promotions, and category development strategies across the Region
- Directly manage Mercadona for Branded & Private Label products.
Performance Monitoring and Support
- Conduct regular performance reviews with distributors to track progress against KPIs and identify improvement areas.
- Provide training and tools to empower distributors to deliver on Edgewell’s brand promise.
- Leverage data analytics to measure performance, optimize efforts, and report actionable insights.
Cross Functional Collaboration
- Work closely with internal teams (marketing, sales, supply chain, finance) in Iberia, Italy and EU to ensure seamless plans execution.
- Act as a local market expert, providing insights to inform regional strategies and decision-making
Required Skills and Experience
Education
- Bachelor’s degree in Business Administration, Marketing, or a related field (MBA preferred).
Experience
- Minimum 10 years of experience in sales / Key accounting, mktg / trade mktg, business development, distributor management.
- Proven track record of achieving growth and managing distributor networks and customers in Spain and Portugal.
- Experience in FMCG or personal care industries is highly desirable.
Skills
- Strong negotiation, presentation, and relationship-building skills.
- Strategic thinker with the ability to execute plans effectively in a fast-paced environment.
- Proficiency in P&L management and data analysis.
- Fluency in Spanish and English (written and spoken).
Attributes
- Self-motivated, with a hands-on approach and the ability to work independently.
- Results-oriented, with a focus on achieving and exceeding targets.
- Excellent problem-solving and influencing skills.
Working Relationships
Reports to Market Director Italy & Iberia. Direct Reports are Sales Analyst Iberia, Key Account Manager Custom Brand Iberia and Business Manager Iberia. Internal Key relationship will include Sr. Financial Analyst Iberia, Head of Mktg& Cat. Develop. Italy & Iberia.
Job Tools
Microsoft Office applications, Power BI, Outlook, Promax, Teams
Work Environment
Office & Home based.
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Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that’s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.