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Ecommerce Manager Brand Strategy

Location: 

High Wycombe, Solingen, Rueil , BKM, GB

Req ID:  3130
Job Type: 
Edgewell is a global team of over 6,000 visionaries, doers and makers. Our secret is people, and we have an inspiring and collaborative global force of them. Our portfolio of over 25 brands touches lives in more than 50 countries by making useful things joyful. Together, we reimagine good mornings and endless summers, strive for more sustainable ways to beautify and bond, and do it all with not only confidence but determination.

 

Ecommerce Manager, Brand Strategy
This is a permanent full-time role that could be based in the following locations: UK, France, Germany.
Attractive salary & benefits & Hybrid office 


Let's Talk About You
You want to own your career and you’re ready to write the next chapter of your career story: a challenging and rewarding role as an Ecommerce Manager working within the International Strategy Marketing team. We are looking for an experienced Ecommerce Manager to join Edgewell Personal Care – a global consumer goods business with a portfolio of over 25 brands (Wilkinson Sword, Hawaiian Tropic, Banana Boat, Wet Ones, Bulldog Skincare for Men and Jack Black… just to name a few!). 


Let's Get Down To Business
You will work in a global environment and manage the Ecommerce activities across all European Hubs and countries (especially UK, Germany & France). You will join a great new dynamic team composed of the Performance Marketing Manager and Content & Design Managers. 
Your role will be overseeing the product and Direct-to-Consumer strategy, coordinating the countries, leveraging data-driven insights to make decisions that will deliver the best customer experience and generate positive results on our platforms.
You will directly report to the Digital Marketing Manager and work closely with BSI team members & local markets.


Here’s just a sample of what you’ll get up to:


•    Define and execute International D2C strategy & roadmap, in collaboration with Digital & Hubs teams
•    Maintain P&L and align plans in local markets to achieve agreed business targets.
•    Drive and monitor the D2C platforms performance progress vs targets, with strong focus on sales performance, behavioral funnel analysis and customer satisfaction
•    Lead the CRM strategy with customer centric vision, personalized and segmented campaigns to grow, nurture and reactivate customer segments, enhance retention rates and customer lifetime value
•    Build reports and data analysis on traffic acquisition, performances, conversions rate, ROI and CRO management to drive development, content, and UX improvements. 
•    Responsibility for product merchandising and promotional planning, working with wider team and local markets to ensure products and assets in place in line with seasonal calendar. 


Show Us What You've Got
We may not be digital experts, but you will be. We’ll need you to be comfortable taking the reins and guiding your colleagues along the way.
Ideally you will have some Ecommerce management experience gained within a Consumer Goods/ Cosmetics/ Retail company or even an agency with exposure to beauty skincare industry. While your experience is of course important, we’re all about making useful things joyful, so we love when our prospective candidates are passionate about this too. 


Here’s what we are looking for:


•    Significant experience in an Ecommerce/ similar role. 
•    Fluent in English is a must, additional EU language is a plus (French or German preferred)
•    Data driven mindset with analytical proven experience: you know how to interpret complex data into actionable insights and optimizations.
•    Relevant experience managing digital projects, agencies and digital marketing channels, incl. SEO, SEA and CRM.
•    Organized, flexible and able to manage several projects simultaneously
•    A team player with excellent social & communication skills - with the desire to make digital activities shine and to support the teams in their digitalization.
•    A master or bachelor’s degree in the field of digital, marketing, commercial or business ideally.

 

Now Take The Next Step
If you’re looking forward to progressing your career with us, then we’re looking forward to hearing from you. Please apply with an up-to-date CV along with your salary expectations.

 

#INT
 

Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that’s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.